Work

Assessing Materialism among the Future Elites of China

Year: 2014

Type: article

Study design: Observational Study

Source: Journal of International Consumer Marketing

DOI: 10.1080/08961530.2014.878202

Authors: Stuart Van Auken, Ludmilla Gricenko Wells, Daniel J. Borgia

Institutions: Florida Gulf Coast University, University of Idaho

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2330964455

FWCI: 3.17

Cites: 74

Cited by: 9

Related to: 10