Work

Marketing from the Producer's Point of View

Year: 1956

Type: article

Source: Journal of Marketing

DOI: 10.1177/002224295602000301

Author: P. J. Verdoorn

Institution: Erasmus University Rotterdam

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2333051548

FWCI: 52.57

Cites:

Cited by: 18

Related to: 10