Work

Consumer Preferences for Alternative Retail Credit Terms: A Concept Test of the Effects of Consumer Legislation

Year: 1974

Type: article

Source: Journal of Marketing Research

DOI: 10.1177/002224377401100107

Authors: Orville C. Walker, Richard F. Sauter

Institution: University of Minnesota

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2334731985

FWCI:

Cites: 7

Cited by: 13

Related to: 10