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CONFIANÇAS COGNITIVA, AFETIVA E COMPORTAMENTAL EM TROCAS BUSINESS-TO-CONSUMER COGNITIVE, AFFECTIVE AND BEHAVIORAL TRUST IN BUSINESS-TO-CONSUMER EXCHANGES Mercadologia

Year: 2009

Type: article

Authors: Mellina da Silva Terres, Dona Otilia, Carvalho de Mesquita

Language: Portuguese

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2340500320

FWCI:

Cites: 42

Cited by:

Related to: 10