Work

The appeal of the omni-channels on lady casual wears retailing in China

Year: 2016

Type: article

Study design: Observational Study

Source: Journal of the Textile Institute

DOI: 10.1080/00405000.2016.1171030

Authors: Rong Gao, Dan Shao, Yi-xiong Yang

Institution: Donghua University

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

Funder: Chinese Universities Scientific Fund

Award: G2945536188

OpenAlex ID: W2342969732

FWCI: 1.388

Cites: 48

Cited by: 7

Related to: 10