Work

Personality and fashion consumption: a conceptual framework in the Indian context

Year: 2016

Type: article

Study design: Observational Study

Source: Journal of Fashion Marketing and Management

DOI: 10.1108/jfmm-04-2015-0032

Authors: Rashmita Saran, Subhadip Roy, Raj Sethuraman

Institutions: ICFAI Business School, ICFAI Foundation for Higher Education, Indian Institute of Management Udaipur, Southern Methodist University

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2344597593

FWCI: 6.938

Cites: 95

Cited by: 46

Related to: 10