The impact of stakeholders’ influence strategies on environmental performance: a moderated mediation model
Year: 2011
Type: conference-paper
Abstract: The present study examines the association between stakeholders’ influence strategies and \nenvironmental performance, within a natural-resource-based view framework. Using survey \ndata from a cross-country and cross-industry setting of 170 firms, we tested a moderated \nmediation model with bootstrapping methods, assessing the mediating role of firms’ \nproactive environmental strategies and the moderating role of organisational learning \ncapabilities. Results revealed that firms’ proactive environmental strategies acted as a \nmediator between stakeholders’ influence strategies and environmental performance only \nwhen employees’ usage influence strategies was the independent variable. Specifically, \nproactive environmental strategies mediated the indirect effect when learning capabilities \nwere high but not when they were low. Our findings demonstrate that environmental \nstrategies and learning capabilities are key mechanisms in explaining how employees might \nadvance the corporate greening agenda and ultimately impact firms’ environmental \nperformance
Institutions: Universidad de Sevilla, Universidad de Granada
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W2345275102