Work

Motivation for online impulse buying: A two-factor theory perspective

Year: 2016

Type: article

Study design: Observational Study

Source: International Journal of Information Management

DOI: 10.1016/j.ijinfomgt.2016.04.012

Authors: Louis Yi-Shih Lo, Sheng-Wei Lin, Li-Yi Hsu

Institutions: Central Taiwan University of Science and Technology, Soochow University

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2399973241

FWCI: 20.34

Cites: 40

Cited by: 249

Related to: 10