Work

Can Consumer Misbehavior Be Controlled? a Critical Analysis of Two Major Control Techniques

Year: 1997

Type: article

Source: ACR North American Advances

Authors: Ronald A. Fullerton, Girish Punj

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2411640484

FWCI:

Cites:

Cited by: 42

Related to: 10