Work

Developing Better Measures of Consumer Satisfaction: Some Preliminary Results

Year: 1981

Type: article

Source: ACR North American Advances

Authors: Robert A. Westbrook, Richard L. Oliver

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2413805746

FWCI: 10.1

Cites:

Cited by: 315

Related to: 10