Work

The Effects of Product Involvement and Task Definition on Anticipated Consumer Effort

Year: 1979

Type: article

Source: ACR North American Advances

Authors: Keith Clarke, Russell W. Belk

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2414591864

FWCI: 1.666

Cites: 3

Cited by: 257

Related to: 10