Work

Cognitive Effects of Advertising Repetition

Year: 1977

Type: article

Source: ACR North American Advances

Authors: Andrew A. Mitchell, Jerry C. Olson

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2417744230

FWCI: 5.812

Cites:

Cited by: 49

Related to: 10