Work

Tiebreaker selling: how nonstrategic suppliers can help customers solve important problems

Year: 2014

Type: article

Source: UvA-DARE (University of Amsterdam)

Authors: James C. Anderson, James A. Narus, Marc Wouters

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2427976288

FWCI: 15.07

Cites:

Cited by: 88

Related to: 10