Work

Understanding Customer Engagement and Loyalty: A Case of Mobile Devices for Shopping

Year: 2016

Type: article

Source: Journal of Retailing and Consumer Services

DOI: 10.1016/j.jretconser.2016.06.004

Author: Rakhi Thakur

Institution: S.P. Jain Institute of Management and Research

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2463315793

FWCI: 32.74

Cites: 72

Cited by: 328

Related to: 9