Work

Discourse and Language in Marketing Communication, with Specific Regard to the Fear of Social Exclusion. A Single Case Study on Apple Inc.

Year: 2016

Type: article

Authors: Andrea Lo Dolce, Alan Ryan

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2471104858

FWCI:

Cites: 99

Cited by:

Related to: 10