Work

Environmental Marketing Management

Year: 1998

Type: book-chapter

Source: Palgrave Macmillan UK eBooks

Parent work: The Strategic Dimensions of Environmental Management

DOI: 10.1007/978-1-349-14564-5_15

Authors: Ulrich Steger, Ralph Meima

Language: English

Topic: Environmental Sustainability in Business

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Responsible consumption and production

Open Access status: closed

OpenAlex ID: W2478580328

FWCI: 39.13

Cites:

Cited by: 232

Related to: 10