Work

Analysis of multi-category purchase incidence decisions using IRI market basket data

Year: 2004

Type: book-chapter

Source: Advances in econometrics

DOI: 10.1016/s0731-9053(02)16004-x

Authors: Siddhartha Chib, P.B. Seetharaman, Andrei Strijnev

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2493429482

FWCI: 44.75

Cites: 22

Cited by: 93

Related to: 10