Work

The Impact of Service Quality on Brand Equity in Public Road Transport: a Case of Zimbabwe United Passengers Company

Year: 2014

Type: dissertation

Study design: Observational Study

Author: Batsirai Joseph Toronga

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Industry, innovation and infrastructure

Open Access status: closed

OpenAlex ID: W2497206046

Cites: 43

Cited by:

Related to: 10