Work

Ausgewählte Entscheidungsfelder des Preismanagements auf B2B-Märkten

Year: 2011

Type: book-chapter

Source: Gabler eBooks

DOI: 10.1007/978-3-8349-6491-5_3

Authors: Klaus Miller, Harley Krohmer

Language: German

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2503238446

FWCI:

Cites: 29

Cited by: 7

Related to: 10