Work

Can advertising creativity overcome clutter?: affect, attention, and memory

Year: 2016

Type: article

Authors: Al Shuaili, Ahmed Hamed Abdullah

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2504305950

FWCI:

Cites: 143

Cited by: 1

Related to: 10