Work

Recenzja książki, Marketing międzynarodowy. Współczesne trendy i praktyka, pod red. Krzysztofa Fonfary, Wydawnictwo Naukowe PWN, Warszawa 2014

Year: 2015

Type: book-review

Source: Studia i Prace WNEiZ

DOI: 10.18276/sip.2015.39/1-14

Author: Barbara Kryk

Institution: University of Szczecin

Language: Polish

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: hybrid

OpenAlex ID: W2507844891

Cites:

Cited by: 13

Related to: 10