Work

Prompting additional purchases while providing service: does it offend the customer?

Year: 2016

Type: article

Source: Journal of Service Theory and Practice

DOI: 10.1108/jstp-10-2014-0232

Authors: Hsuan-Hsuan Ku, Chih-Yun Huang

Institution: Soochow University

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2514344423

FWCI: 0.519

Cites: 71

Cited by: 5

Related to: 10