Service quality, customer satisfaction and service loyalty in retail banking sector in Thailand & Malaysia : an exploratory research on validity and critical factor
Year: 2013
Type: dissertation
Abstract: Thesis (M.B.A., (Business Administration))--Prince of Songkla University, 2013
Author: Seong Ooi Chuen
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W2519887332