Work

Is the Development of Special Forms of B2B Relationships in Eastern Cultures the Same? Examining the Role of Interpersonal Liking in Developing Guanxi and Et-Moone Relationships

Year: 2013

Type: conference-paper

Source: Research Explorer (The University of Manchester)

Authors: Ibrahim Abosag, Peter Naudé

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2526186012

FWCI:

Cites: 72

Cited by: 1

Related to: 10