Work

Beyond private label : the strategic view on distributor own brands

Year: 2000

Type: article

Author: P. Håkansson

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W253392159

FWCI: 6.229

Cites: 19

Cited by: 16

Related to: 10