Work

April Lane Benson (Ed.): I Shop therefore I Am: Compulsive Buying and the Search for Self; Susanne Friese: Self-concept and Identity in a Consumer Society: Aspects of Symbolic Product Meaning

Year: 2001

Type: book-review

Source: Journal of Consumer Policy

DOI: 10.1023/a:1013969706667

Authors: Rafael Rodríguez Villarino, José Manuel Otero-López

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W254615063

Cites: 8

Cited by: 8

Related to: 10