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Consumer Sales Promotion Techniques- A Way ahead to Sustainable Marketing

Year: 2014

Type: article

Authors: Bhuvana Karthikeyan, N. Panchanatham

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2568187999

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Cites: 14

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Related to: 10