Work

Inside the Mind: Using Neuroimaging to Understand Moral Product Preference Judgments Involving Sustainability

Year: 2017

Type: article

Source: Journal of Mechanical Design

DOI: 10.1115/1.4035859

Authors: Kosa Goucher-Lambert, Jarrod Moss, Jonathan Cagan

Institutions: Carnegie Mellon University, Mississippi State University

Language: English

Topic: Environmental Sustainability in Business

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

Funders: National Science Foundation, Carnegie Mellon University

Awards: G1958889325, Determining Consumer Preference Through an Interactive Virtual Reality Experience

OpenAlex ID: W2585658764

FWCI: 12.86

Cites: 71

Cited by: 54

Related to: 10