The power of emotional value: Exploring the effects of values on green product consumer choice behavior
Year: 2017
Type: article
Study design: Observational Study
Source: Journal of Cleaner Production
Authors: Shamila Nabi Khan, Muhammad Mohsin
Institution: Lahore School of Economics
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2591733491