Work

Customer participation in services: domain, scope, and boundaries

Year: 2017

Type: article

Source: Journal of the Academy of Marketing Science

DOI: 10.1007/s11747-017-0524-y

Authors: Beibei Dong, K. Sivakumar

Institution: Lehigh University

Language: English

Topic: Service and Product Innovation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

Funder: Marketing Science Institute

OpenAlex ID: W2604594381

FWCI: 35.97

Cites: 146

Cited by: 265

Related to: 10