Work

Cultural Influences on Consumer Ethnocentrism: A Multi-country

Year: 2010

Type: article

Study design: Observational Study

Source: Journal of Euromarketing

DOI: 10.9768/0019.02-3.175

Author: Piyush Sharma

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2320709968

FWCI:

Cites: 78

Cited by: 9

Related to: 10