Work

A Brief History of Arts Marketing Thought in North America

Year: 2017

Type: article

Source: The Journal of Arts Management Law and Society

DOI: 10.1080/10632921.2016.1274700

Author: François Colbert

Institution: HEC Montréal

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2605319637

FWCI: 2.473

Cites: 33

Cited by: 13

Related to: 10