Work

Cluster Analysis for Segmentation

Year: 2008

Type: preprint

Source: SSRN Electronic Journal

DOI: 10.2139/ssrn.1280638

Author: Rajkumar Venkatesan

Institution: University of Virginia

Language: English

Topic: Customer churn and segmentation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: green

OpenAlex ID: W2617514282

Cites:

Cited by: 10

Related to: 10