Work

Consumer evaluations of store brands: Effects of product-perceived risks

Year: 2017

Type: article

Study design: Observational Study

Source: Journal of Transnational Management

DOI: 10.1080/15475778.2017.1302782

Authors: Abdullah A. Aldousari, Farzana Yasmin, Mohd Shukri Ab Yajid, Zafar U. Ahmed

Institutions: Kuwait University, Management and Science University, American University of Ras Al Khaimah

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2620113803

FWCI: 1.979

Cites: 50

Cited by: 10

Related to: 10