Work

Relationalism as a Marketing Strategy: An Empirical Investigation of Business-to-Business Firms in the Finnish Metal and Electrotechnical Industry

Year: 2004

Type: article

Authors: Arto Lindblom, Rami Olkkonen, Henrikki Tikkanen

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2696857250

FWCI:

Cites: 28

Cited by:

Related to: 10