Work

Consumer Awareness and Perception towards Green Products: A Study of Youngsters in India

Year: 2012

Type: article

Study design: Observational Study

Source: International Journal of Marketing and Business Communication

Authors: Sanjeev Kumar, Radha Garg, Anita Makkar

Language: English

Topic: Environmental Sustainability in Business

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Responsible consumption and production

Open Access status: closed

OpenAlex ID: W2728618127

FWCI: 0.731

Cites: 26

Cited by: 17

Related to: 10