Work

“Green Marketing”: An analysis of definitions, strategy steps, and tools through a systematic review of the literature

Year: 2017

Type: review

Study design: Systematic Review

Source: Journal of Cleaner Production

DOI: 10.1016/j.jclepro.2017.07.184

Authors: Rosa Maria Dangelico, Daniele Vocalelli

Institution: Sapienza University of Rome

Language: English

Topic: Environmental Sustainability in Business

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Responsible consumption and production

Open Access status: closed

Funder: Libera Università di Bolzano

OpenAlex ID: W2738835272

FWCI: 14.37

Cites: 150

Cited by: 1,216

Related to: 10