Work

Industrial marketing strategy

Year: 1985

Type: book-review

Source: Industrial Marketing Management

DOI: 10.1016/0019-8501(85)90042-2

Author: Dennis J. Dolan

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2742380557

Cites:

Cited by: 92

Related to: 10