Work

From product to service: navigating the transition

Year: 2013

Type: article

Source: DORA Eawag (Swiss Federal Institute of Aquatic Science and Technology (Eawag))

Authors: Wolfgang Ulaga, Franck Estoquié, Heiko Gebauer, Erik Grab, Stephan März, Patrick Soler, Hans van der Velden, Chloe Renault

Language: English

Topic: Service and Product Innovation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2748126686

FWCI: 1.468

Cites:

Cited by: 9

Related to: 10