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The effects of social commerce design on consumer purchase decision-making: An empirical study

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Year: 2017
Type: article
Source: Electronic Commerce Research and Applications
DOI: 10.1016/j.elerap.2017.08.003
Authors: Zhao Huang, Morad Benyoucef
Institutions: Ministry of Education of the People's Republic of China, Shaanxi Normal University, University of Ottawa, Telfer School of Management
Language: English

Topic: Digital Marketing and Social Media
Subfield: Sociology and Political Science
Field: Social Sciences
Domain: Social Sciences

Open Access status: closed

Funder: National Natural Science Foundation of China
Award: 社交网络环境下用户个性化需求的服务发现与聚合方法研究
OpenAlex ID: W2749067858
FWCI: 36.29
Cites: 86
Cited by: 193
Related to: 10
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