Work

From Observations to Insights: The Hilly Road to Value Creation

Year: 2017

Type: book-chapter

Source: CRC Press eBooks

DOI: 10.1201/9781315208169-25

Authors: Andy Dong, Erin MacDonald

Language: English

Topic: Service and Product Innovation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2752247239

FWCI: 9.93

Cites: 1

Cited by: 9

Related to: 10