Work

Corporate brand and consumer trust: Context dependent

Year: 2013

Type: article

Authors: Azwardi Md Isa, Daud İsmail, Mohammad Basir Saud

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2763336890

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