Work

Modernity in British advertising: selling cocoa and chocolate in the 1930s

Year: 2017

Type: article

Source: Journal of Historical Research in Marketing

DOI: 10.1108/jhrm-05-2017-0015

Author: Michael French

Institution: University of Glasgow

Language: English

Topic: American History and Culture

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2763799564

FWCI: 2.968

Cites: 18

Cited by: 21

Related to: 10