Work

Positive and Negative Sentiments Towards Other Nations

Year: 2017

Type: book-chapter

Source: Springer eBooks

DOI: 10.1007/978-3-319-65091-3_6

Author: Petra Riefler

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2766072301

FWCI: 8.511

Cites: 65

Cited by: 19

Related to: 10