Work

What drives customer propensity to recommend a brand

Year: 2017

Type: conference-paper

Study design: Observational Study

Source: Staffordshire Online Repository (Staffordshire University)

Authors: Jana Fiserova, Geoff Pugh, Christos Dimos, Andrew Stephenson

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2782217450

FWCI:

Cites: 16

Cited by:

Related to: 10