Work

Testing a Portion of Sheth's Theory of Merchandise Buying Behavior with Small Apparel Retail Firms

Year: 1990

Type: article

Source: Entrepreneurship Theory and Practice

DOI: 10.1177/104225879001400405

Author: Susan S. Fiorito

Institutions: Florida State University, University of Iowa

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2791309671

FWCI: 1.601

Cites: 16

Cited by: 28

Related to: 10