Work

Sew or purchase? Home sewer consumer decision process

Year: 2018

Type: article

Source: Journal of Fashion Marketing and Management

DOI: 10.1108/jfmm-07-2017-0066

Authors: Addie Martindale, Ellen McKinney

Institutions: Georgia Southern University, Iowa State University

Language: English

Topic: Consumer Perception and Purchasing Behavior

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Responsible consumption and production

Open Access status: closed

OpenAlex ID: W2799686108

FWCI: 0.447

Cites: 14

Cited by: 9

Related to: 10