Work

Seeking a Sustainable Competitive Advantage in Periods of Economic Recession for SMEs and Entrepreneurs: The Role of Value Co-creation and Customer Trust in the Service Provider

Year: 2013

Type: book-chapter

Study design: Observational Study

Source: Springer eBooks

DOI: 10.1007/978-3-319-02384-7_8

Authors: María-Ángeles Revilla-Camacho, Francisco-José Cossío-Silva, Manuela Vega-Vázquez

Institution: Universidad de Sevilla

Language: English

Topic: Service and Product Innovation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Decent work and economic growth

Open Access status: closed

OpenAlex ID: W28295386

FWCI: 1.995

Cites: 40

Cited by: 14

Related to: 10