Work

Empirical Research on the Impact of Internet Word of Mouth on Customer Citizenship Behavior

Year: 2018

Type: conference-paper

Study design: Observational Study

Source: International Conference on Service Systems and Service Management

DOI: 10.1109/icsssm.2018.8465037

Authors: Hanyang Luo, Xiaomeng Huang, Yingying Fan, Fangguo Su, Wei Huang, Wenhai Feng, Yushan Chen

Institution: Shenzhen University

Language: English

Topic: Digital Marketing and Social Media

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2890209664

FWCI: 2.285

Cites: 11

Cited by: 3

Related to: 10