Work

Extracting brand information from social networks: Integrating image, text, and social tagging data

Year: 2018

Type: article

Source: International Journal of Research in Marketing

DOI: 10.1016/j.ijresmar.2018.08.002

Authors: Jan Klostermann, Anja Plumeyer, Daniel Böger, Reinhold Decker

Institution: Bielefeld University

Language: English

Topic: Digital Marketing and Social Media

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2892199291

FWCI: 26.13

Cites: 51

Cited by: 142

Related to: 10